Gravity R&D
VP Product & Strategic Business Development
Took a research spin-off into the global top three in recommendation engines.
- 400M+recommendations served daily
- +1,000%YoY traffic growth
- 5 → 50people in three years
- $3Mventure funding raised
Built the strategy and the two product lines that scaled to 400M+ daily recommendations for media, retail and telecom clients.
The situation
A team of exceptional researchers with world-class recommendation algorithms, and no product yet.
What I did
- Built the product strategy and roadmap that placed Gravity in the global top three for personalization and recommendation, launching two product lines: RECO for online and IMPRESS for multi-screen content.
- Designed a domain-independent product architecture so Gravity could enter new verticals quickly.
- Formed strategic partnerships with Microsoft, Huawei and Cisco, and co-developed products with Deutsche Telekom Group.
- Helped raise $3M in venture funding, grew the company from 5 to 50, and led the sale of the TV and media business to a UK private equity firm in 2014.
What I took from it
Great algorithms are table stakes. The company was won on architecture, partnerships and the patience to make enterprise integrations boring.