Zoltán Petres

2014 to 2016 · Spain · Hungary

liligo.com

Head of Metasearch Product

Turned around a metasearch product to 80 to 120% year-over-year growth.

Studio photograph of a white porcelain paper airplane with a vermilion fold line.
  • 80-120%YoY growth across search, revenue and mobile
  • 32people aligned on one roadmap

Reorganized product for velocity and reset the roadmap for mobile-first, international, inspiration-led growth.

The situation

A capable team, a crowded market and a roadmap that tried to do everything at once.

What I did

  • Reorganized for velocity: moved the team to lean Kanban execution and introduced OKR performance targets.
  • Reset the roadmap for mobile-first, international, inspiration-focused growth designed to sustain 100%+ growth over the following three years.

What changed

80 to 120% year-over-year growth across search volume, net revenue, international growth and mobile share of voice.

What I took from it

Turnarounds are mostly subtraction. The team already had the talent; it needed fewer, clearer bets.

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